Experienced Sales, Marketing and Management
  • swedesboro
  • February 23, 2021

Provide multimedia campaign recommendations via Philly.com Web/Mobile/Partnerships, The Philadelphia Inquirer and Philadelphia Daily News, based from needs assessment from conception to completion and analytics, providing best possible ROI.

  • Multimedia Advertising Account Executive

    The Philadelphia Inquirer

    Dates EmployedApr 2011 – Jun 2020

    Employment Duration9 yrs 3 mos

    LocationNew Jersey, Pennsylvania & Delaware

    Multimedia Advertising Sales Executive for The Philadelphia Inquirer, Philadelphia Daily News and Inquirer.com
    - Digital Advertising (Web & Mobile), Print Advertising, SEO & SEM

    Yearly Media MVP, Overall Company (All Sales Reps, All Verticals/Categories, All Territories, All Divisions) Top YOY Revenue (2 Consecutive Years)

    Yearly Overall Company "Above And Beyond Award"

    6 x Monthly Overall Company Media MVP

    2 x Yearly NJ Multimedia Sales MVP

    21 x Monthly NJ Multimedia Sales MVP

    2020 Q2 Overall Company Digital Sales MVP (273% to goal)

    Signature Floor Covering, Inc.

    Signature Floor Covering, Inc.

    Total Duration8 yrs

    • TitleDirector of Marketing

      Dates Employed2002 – 2010

      Employment Duration8 yrs

      Responsible for managing daily operations of entire company including product placement, marketing communications and vendor satisfaction.

      Formulates and monitors contracts with builders from their commencement until conclusion including scheduling and time management.

      Designs advertisement layouts and verbiage for multiple media sources.

      Originates and distributes marketing materials to potential builder clients,

    • TitleProject & Sales Management

      Dates Employed 2002 – 2010

      Employment Duration8 yrs

      Developer and supervisor of 3 company showrooms and 20 off-site builder showrooms.

      Managed the creation and design of company's first high-end showroom from inception to fulfillment.

      Authored and implemented company website.

      Developed a collaborative and overhead reducing partnership to showcase company products during an unprecedented industry decline.

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